Press Office & Media Relations
Proactive pitching, expert commentary, product seeding and newsjacking. We get you quoted where your buyers are reading.
PR that lifts like you do
We help health & fitness brands punch above their weight.
Rascal PR partners with gyms, studios, fitness creators, supplement brands and health-tech to raise their profile, build trust, and drive measurable demand. We craft stories that journalists want to run and audiences love to share.
Why Rascal
Built for brands that move.
We’re a modern, outcomes-focused PR studio. Strategy first, hype second. We translate your expertise—training, nutrition, recovery, mindset—into clear, timely angles that earn coverage and spark conversation. Expect senior attention, tidy execution, and reporting that ties PR to pipeline.
Gyms & Studios
Supplements
Wearables
Health-Tech
Coaches
Active Apparel
What we do
PR that compounds across channels.
Story & Messaging
Sharpened positioning and media-ready narratives. We refine claims, craft evidence, and package angles editors will actually use.
Launches & Moments
From new products to studies and stunts. Smart timing, clean visuals, tight lines, and the right journalists looped in early.
Thought Leadership
Ghostwritten op-eds, bylines and guides. Turn your team’s know-how into coverage that builds authority and search equity.
Creator & Talent PR
Profile pieces, podcast tours and features that expand your audience and open doors for partnerships and product lines.
Measurement & Reporting
We track reach, quality, share of voice and assisted conversions—so PR isn’t a mystery, it’s a growth lever.
Not just mentions—momentum.
Book an intro call
Let’s align on outcomes, then build a plan that earns attention and moves the numbers that matter.
Results
Proof you can point at.
National Lift-Off
A D2C supplement brand moved from zero press to weekly national mentions with a data-led angle on recovery routines.
Studio Waitlists
Regional boutique gym chain filled new-site pre-sales from a three-week burst of lifestyle and local broadcast features.
Wearable Trust
Health-tech wearable secured medical and consumer press through expert commentary and evidence-backed insights.
Let’s talk
Tell us what you want to be known for.
Two minutes now. Momentum all year.